Head* of Marketing Premium, Nordrhein-Westfalen
Core
Strategic leadership for a premium fashion brand's marketing, combining brand building with data-driven marketing to position the brand consistently across channels.
Role type
Senior marketing leader (Head of Marketing)
Builds
Integrated marketing strategies and brand positioning for a premium fashion brand
Domain
Fashion & Lifestyle
Required skills
Strategic brand building, data-driven marketing, team leadership, budget management, commercial acumen, cross-functional team management, trend sensing
Preferred skills
Hands-on mentality, entrepreneurial thinking, creativity
Technologies
CRM, Social Media, Performance Marketing
Responsibilities
Develop and execute integrated marketing strategies, lead and develop interdisciplinary teams, ensure consistent brand positioning across all relevant channels
Seniority
Senior, hands-on IC