E-Commerce Manager (m/w/d) - DIREKTVERMITTLUNG
Core
Managing central e-commerce KPIs, sales/promotion/launch campaigns, product data management, and performance marketing strategy to drive conversion and revenue.
Role type
E-commerce Manager
Builds
E-commerce sales channels and marketing campaigns
Domain
Retail / E-commerce
Required skills
E-commerce strategy, performance marketing (Paid Search, Paid Social, Programmatic, Retargeting, Affiliate), product data management, SEO, project management for agencies
Preferred skills
Conversion rate optimization, revenue growth strategies
Technologies
Paid Search, Paid Social, Programmatic, Retargeting, Affiliate, SEO
Responsibilities
Manage central e-commerce KPIs (Conversion Rate, Average Basket Value, Revenue, Traffic, Repeat Purchase Rate), develop and execute sales/promotion/launch campaigns, manage product data and optimization, steer performance marketing strategy, analyze and report on shop and campaign data, derive measures for conversion and revenue increase
Seniority
Mid-level, hands-on IC