Marketing Manager B2B (m/w/d)
Core
B2B marketing manager responsible for conceiving and implementing holistic marketing measures for the "Industry" division, driving content strategy, and managing cross-media projects.
Role type
B2B marketing manager
Builds
Marketing campaigns, sales actions, trade shows & events, and content projects for the Industry division
Domain
B2B trade / Industrial hygiene and safety
Deliverable
product features
Required skills
B2B business model understanding, project planning and execution, stakeholder management, cross-media marketing, KPI measurement
Preferred skills
Agency and corporate marketing experience, experience in trade or industry
Technologies
None stated
Responsibilities
Conceive and implement holistic marketing measures for the Industry division; Contribute to marketing and content strategy; Act as central interface to division and category management; Execute marketing projects with external partners; Measure project success via KPIs
Seniority
Mid-level (3–5 years experience)