Business Development Manager (m/w/d) – neue Geschäftsmodelle im B2B-Umfeld
Core
Identifying new B2B market opportunities and developing new business models, digital products, and data-driven offerings for the exhibition and conference industry.
Role type
Business Development Manager (Product & Strategy)
Builds
New business models, digital products, data-based offerings, communities, and platform solutions
Domain
Exhibition industry / B2B Technology / Event Management
Deliverable
product features
Required skills
Business Development, B2B Marketing, Product Development, Market Analysis, Competitive Analysis, Project Management, Pricing Strategy, Stakeholder Management
Preferred skills
Entrepreneurial mindset, Analytical thinking, Pragmatic implementation
Technologies
None stated
Responsibilities
Identify new market opportunities and growth potentials in the B2B environment; Create product concepts including business cases and project planning; Develop marketing approaches with cross-functional teams; Define target groups, value propositions, positioning, and pricing logic; Build and coordinate interdisciplinary project teams and external partners; Analyze market trends and competitors to identify new opportunities; Create decision-making basis and recommendations for internal stakeholders; Identify and implement optimization potentials for existing products.
