Digital Marketing Manager*in (m/w/d) - Fokus Funnel, Websiteerstellung & Performance
Core
Building and optimizing websites, funnels, and tracking systems to drive measurable performance for pharmacies across Germany.
Role type
Digital Marketing Manager (Performance & Technical Implementation)
Builds
High-conversion websites, lead-generation funnels, and automated marketing workflows for pharmacy clients.
Domain
Digital Marketing / Performance Marketing / Web Development
Required skills
Website & funnel construction, Conversion Rate Optimization (CRO), Tracking & data analysis (GA4, GTM), Performance marketing, Marketing automation, CRM management, CMS management (WordPress), HTML/CSS understanding
Preferred skills
Technical infrastructure development
Responsibilities
Build and optimize websites and landing pages for conversion, Design and implement customer acquisition funnels, Setup and optimize tracking systems (GA4, Meta Ads, GTM), Manage performance marketing campaigns based on KPIs, Conduct A/B tests and UX improvements, Automate marketing processes via CRM and email flows, Improve marketing infrastructure technically