Online Marketing Manager (m/w/d)
Core
Manage and optimize digital channels (website, online shop, newsletters, social media) and performance marketing campaigns for a medical device company producing compression stockings and orthoses.
Role type
Online Marketing Manager
Builds
Digital marketing campaigns, website content, and social media activities for medical compression products
Domain
Medical devices / Healthcare
Required skills
SEO, SEA, Social Media, Performance Marketing, Website Management, Content Management, Web Analytics, KPI Analysis, Project Coordination
Preferred skills
Digital affinity, Analytical thinking, Structured problem-solving
Technologies
CMS, Web Analytics Tools, Marketing Automation Platforms
Responsibilities
Plan and optimize digital marketing campaigns, analyze performance via KPIs, develop SEO/SEA strategies, create and manage online content, coordinate external agencies and partners, monitor digital trends
Seniority
Mid-level, hands-on IC
