Brand Manager Mental Health Germany (m/w/d)
Core
Develop and execute national brand and marketing strategies for selected products and projects within the Mental Health portfolio for the German market.
Role type
Brand Manager
Builds
Marketing strategies, multichannel campaigns, and growth initiatives for mental health products
Domain
Healthcare / Pharma / Mental Health
Deliverable
product features
Required skills
Brand management, multichannel marketing, market analysis, product lifecycle management, digital marketing, stakeholder management
Preferred skills
Experience in Rx environment, understanding of German healthcare market
Technologies
MS-Office
Responsibilities
Develop and implement national brand and marketing strategies, analyze market and competitor developments, plan and execute multichannel marketing measures, manage product launches and events, coordinate with internal teams and external agencies
Seniority
Experienced