CareerPlan
Zwickau, SACHSENFull-time2025-09-19 → 2026-11-12

Core

Define brand voice and go-to-market strategy for Cheftresor, a digital collaboration and controlling platform, ensuring consistent messaging across all channels.

Role type

Senior Online Marketing Manager

Builds

Marketing campaigns, content assets, and brand presence for Cheftresor

Domain

B2B SaaS / Professional Services

Deliverable

product features

Required skills

Go-to-market strategy, SEO/SEA, A/B testing, content creation, social media management, analytics & reporting, storytelling

Preferred skills

Event speaking, digital transformation advocacy

Technologies

Google Ads, Google Analytics, email automation tools

Responsibilities

Develop launch plans and campaign roadmaps, manage consistent brand voice across website and social channels, execute SEO/SEA experiments and analyze performance, create marketing content including cases and newsletters, represent the brand at events and webinars

Seniority

Mid-Senior, hands-on IC