Growth Management- User Growth I Exp- 4- 6 Years
Core
Drive measurable monetization outcomes (ARPU, engagement, category adoption) for the Paytm consumer app by owning growth and monetization levers.
Role type
Central Growth Manager (Monetization & Traffic Strategy)
Builds
Scalable offer frameworks, traffic allocation strategies, and cross-sell hooks within discovery journeys.
Domain
Fintech / Mobile Payments / Consumer Internet
Deliverable
production ML models
Required skills
Unit economics analysis, funnel optimization, cohort-based retention, structured experimentation, cross-functional stakeholder management, ROI discipline, offer framework design, traffic allocation strategy, conversion rate optimization, weekly business review ownership.
Preferred skills
Fintech/payments ecosystem experience, segmentation/personalization models, lifecycle channel management (push/WhatsApp/in-app), dashboard proficiency.
Responsibilities
Drive consumer monetization KPIs (ARPU uplift, conversion to paid actions, repeat usage), build traffic allocation strategies to maximize incremental ARPU, scale cross-sell avenues by embedding monetization hooks in high-frequency moments, run structured experimentation cycles (hypothesis to iteration), establish SOPs for offer creation and tracking, build dashboards for growth performance and own weekly business reviews.
Seniority
Mid-Senior (4-6 years experience), hands-on IC
