Director, Product Marketing (Payment, Platform)
Core
Lead global Product Marketing for Payment and Platform solutions, shaping value propositions and driving adoption from insights to go-to-market execution.
Role type
Director, Product Marketing (B2B SaaS/FinTech)
Builds
Global Product Marketing discipline, high-performing teams, and compelling value narratives for financial products.
Domain
FinTech, Global Payments, B2B SaaS
Deliverable
product features
Required skills
B2B Product Marketing leadership, team building, value proposition development, customer persona analysis, go-to-market strategy, pricing strategy, data-driven decision making
Preferred skills
FinTech domain expertise, global vs local nuance balance, entrepreneurial mindset
Technologies
None explicitly stated
Responsibilities
Build global Product Marketing discipline and hire top-class PMMs; Develop value propositions for product lines; Adapt messaging for audience segments; Own playbook for new product adoption; Create collateral and enablement materials; Surface customer and competitor insights; Contribute to pricing and bundling projects
Seniority
Director, strategic leadership with hands-on execution