Director, Performance Marketing
Core
Leading and scaling Ramp's high-performing acquisition engine to optimize substantial marketing investment for maximum impact.
Role type
Director of Performance Marketing
Builds
Acquisition engine across paid search, paid social, direct mail, affiliates, and emerging channels
Domain
Fintech / B2B SaaS
Deliverable
production ML models
Required skills
Performance marketing strategy, team management, budget allocation, attribution modeling, creative experimentation, emerging channel identification, executive reporting
Preferred skills
None stated
Technologies
None stated
Responsibilities
Lead multi-channel performance marketing strategy, manage and mentor channel leads, design frameworks for budget allocation and forecasting, partner with Analytics/Product/Finance, drive creative experimentation, identify and scale emerging channels, report key performance metrics
Seniority
Director, strategic leadership & team management