Enterprise Marketing Manager
Core
Define enterprise strategy and lead high-value institutional adoption for a global digital asset platform, acting as a thought leader to shape industry conversations.
Role type
Senior Enterprise Marketing Manager (Institutional)
Builds
Global marketing strategy, institutional adoption pipelines, and brand narrative for enterprise clients.
Domain
Financial services / Digital assets / Web3
Deliverable
product features
Required skills
Enterprise product marketing, institutional sales strategy, thought leadership, AI tool integration, market intelligence, cross-functional leadership, data analysis
Preferred skills
Cryptocurrency market familiarity, remote team management
Technologies
AI marketing tools
Responsibilities
Architect and execute global marketing strategy for institutional adoption, act as a social and intellectual face for the business, integrate AI tooling into marketing workflows, manage a high-performing agile team, analyze industry trends and regulatory shifts, collaborate with Sales on competitive research and pricing.
Seniority
Senior, hands-on IC with leadership responsibilities