Product Manager - B2B Software Platform
Core
Define product vision and strategy for a B2B marketing and customer engagement platform, guiding cross-functional teams from ideation to launch.
Role type
B2B SaaS Product Manager
Builds
Marketing and customer engagement platform features (CDP, journey orchestration, multi-channel communication)
Domain
B2B SaaS / Marketing Technology
Deliverable
product features
Required skills
Product strategy, end-to-end product lifecycle management, data-informed decision making, Agile product development, product metrics analysis, cross-functional team leadership
Preferred skills
Experience with complex software products, emerging technology tracking
Technologies
Customer Data Platform (CDP), WhatsApp, SMS, Email, Web, App, Site Search
Responsibilities
Define product vision and strategy, own the release process, identify opportunities and drive product decisions, define and analyze key product metrics
Seniority
Mid-level, hands-on IC