Content Strategy & Creative Operations Lead
Core
Shape and lead global content strategy and creative operations for a B2B technology company in the healthcare sector, ensuring creative initiatives support business objectives and customer journeys.
Role type
Senior Content Strategy & Creative Operations Lead
Builds
Unified messaging across campaigns, websites, product launches, and sales enablement materials for B2B healthcare clients.
Domain
B2B Technology / Healthcare / PharmaTech
Deliverable
product features
Required skills
Global content strategy, multidisciplinary team leadership, AI-powered tools implementation, workflow automation, performance analytics, cross-functional collaboration, project management, brand consistency, resource planning, creative operations.
Preferred skills
Life Sciences/PharmaTech experience, MLR review knowledge, ABM expertise, Salesforce/marketing automation proficiency.
Responsibilities
Develop and execute global content strategy; Lead and develop the Content & Design Team; Establish scalable content production workflows; Introduce AI-powered tools and automation; Define and analyze content performance metrics; Collaborate with Growth, Marketing, and Sales teams.
Seniority
Senior, hands-on IC with leadership responsibilities