Marketing Program Manager, Workshops
Core
Own end-to-end virtual workshop programs to educate enterprise prospects and customers on Cursor's coding automation tool, driving pipeline and adoption.
Role type
Marketing Program Manager (Workshops)
Builds
Virtual workshop programs, event operations, and lead management workflows for enterprise buyers and practitioners.
Domain
B2B SaaS / Developer Tools / Enterprise Software
Deliverable
product features
Required skills
Program strategy & planning, cross-functional coordination, live event operations, lead management & routing, data analysis & metrics, process design & scaling, stakeholder communication, technical product translation
Preferred skills
Demand generation experience, community marketing, webinar platform expertise, enterprise audience insight, project management rigor, marketing automation proficiency
Technologies
Webinar platforms, CRM workflows, marketing automation tools, event tooling
Responsibilities
Define workshop strategy and calendar, coordinate speakers and production logistics, host live sessions, manage lead capture and routing, measure program ROI and refine operations, build repeatable operating systems
Seniority
Mid-level, hands-on operator