Stage - Insights Analyst Marketing H/F/X - Janvier 2027
Core
Analyze marketing campaign performance, conduct consumer profiling studies, and produce strategic recommendations for brands based on data from Veepee's e-commerce platform.
Role type
Junior insights analyst (marketing analytics)
Builds
Marketing campaign performance reports, consumer profiling studies, and strategic recommendations for brand partners.
Domain
E-commerce / Retail Media / Digital Marketing
Deliverable
dashboards & analysis
Required skills
Data analysis, Google Sheets, Tableau, SQL, consumer profiling, campaign performance metrics (ROAS, CTR), presentation skills
Preferred skills
Retail Media knowledge, programmatic advertising ecosystem, digital campaign management (SEA, social), advanced SQL
Technologies
Google Sheets, Tableau, Microstrategy, SQL, Google Slides
Responsibilities
Calculate and analyze media campaign performance (CTR, ROAS, visibility), conduct consumer profiling studies using Veepee, geolocation, and semantic data, assist in measuring results of Veepee innovations, formulate strategic media recommendations, analyze digital questionnaire results to enrich consumer knowledge, produce Google Slides decks for insights presentation, update and build data visualizations on Google Sheets, Tableau, and Microstrategy, improve analysis tools developed by the team.
Seniority
Junior, hands-on IC