Technical Product Marketing Manager
Core
Own positioning, messaging, and sales enablement for AppGate ZTNA within the Federal, DoD, and Public Sector markets, translating complex Zero Trust capabilities into value for government agencies and integrators.
Role type
Technical Product Marketing Manager (Federal/Defense)
Builds
Federal sales enablement assets, RFP/RFI responses, launch campaigns, and technical content for government audiences.
Domain
Cybersecurity / Zero Trust / Federal Government
Deliverable
product features
Required skills
Product marketing, government RFP/RFI processes, Zero Trust frameworks (NIST, CISA, DoD), networking and cloud security, technical writing, competitive analysis, GTM strategy
Preferred skills
Direct Federal/DoD sales or marketing experience, active security clearance, B2B enterprise security background
Technologies
AppGate ZTNA, NIST SP 800-207, CMMC, FedRAMP, DISA STIGs
Responsibilities
Develop Federal positioning and messaging aligned with Zero Trust mandates; partner on RFPs/RFIs to build compliant responses; map capabilities to compliance controls (NIST, CMMC); execute product launches and create sales playbooks; produce technical content (whitepapers, reference architectures); support channel partners and ecosystem GTM; conduct competitive analysis; track market dynamics and policy changes.
Seniority
Mid-Senior, hands-on IC