B2B Marketing - Singapore & NE Asia
Core
Own and accelerate B2B growth footprint in Singapore and partially North Asia, driving full-funnel strategy from lead gen to conversion.
Role type
Growth Marketer (B2B)
Builds
B2B growth pipeline, outbound sequences, events, webinars, trade shows, sales collateral, and regional partnerships.
Domain
AI / SaaS / B2B Marketing
Required skills
Full-funnel ownership, complex outbound sequence setup, event and campaign execution, performance marketing analysis, creative content creation, vendor and partner management
Preferred skills
SEO and content strategy, design (Figma/Adobe Suite), AI-native workflows
Responsibilities
Drive Singapore B2B growth strategy and partially tackle North Asia markets; Set up, manage, and optimize complex outbound sequences; Organize high-impact events, webinars, and trade shows; Work closely with performance team on retargeting and ABM; Craft compelling sales collateral and thought leadership content; Identify and orchestrate top-tier local partnerships and sponsorships