Associate Manager, Insights & Analytics
Core
Lead corporate digital channel performance and content analysis, connecting monitoring data into actionable communications insights to power brand storytelling.
Role type
Associate Manager, Insights & Analytics
Builds
Dashboards, reporting formats, and evidence-based recommendations for content and reputational decisions.
Domain
Corporate Brand & Communications / Digital Marketing / Social Listening
Deliverable
dashboards & analysis
Required skills
Content/social/audience performance analysis, social listening, audience intelligence, dashboard development, analytics platform usage, evidence-based recommendation
Preferred skills
AI-powered communications tools, search and digital discovery behavior analysis
Technologies
Sprinklr, Brandwatch, Hootsuite, Adobe Analytics, Semrush
Responsibilities
Develop dashboards to unify fragmented monitoring data; Track digital channel and content performance; Integrate social listening into communications planning; Monitor AI system representation of the brand; Create consistent recommendation rhythms for content planning.
Seniority
Associate Manager, hands-on IC