数字资产业务运营（J105958）
Core
Full-cycle operations for Baidu Maps' value-added business, managing collaborations with celebrities, influencers, MCNs, and IPs to drive user acquisition and digital asset penetration.
Role type
Senior Operations Manager (Digital Assets & Partnerships)
Builds
Marketing campaigns, user acquisition initiatives, and digital asset integration features for Baidu Maps
Domain
Internet / Navigation / Digital Marketing
Deliverable
product features
Required skills
Project management, resource integration, business negotiation, cross-functional collaboration, content trend analysis, AI tool application
Preferred skills
Experience with large-scale marketing events, established celebrity/influencer/MCN networks, AI-driven operational efficiency
Technologies
AI tools for planning, content production, and data analysis
Responsibilities
Plan and execute full-cycle operations for celebrity and IP collaborations; Develop strategies to boost user acquisition and digital asset penetration; Expand and maintain long-term partnerships with content creators; Analyze user trends and social media hotspots to identify new opportunities