Data & Media Analyst
Core
Monitor media coverage and social conversations, extract and analyze data, and deliver timely reports for client accounts and new business opportunities.
Role type
Junior Data & Media Analyst
Builds
Media summaries, alerts, charts, tables, and recurring reports for client accounts
Domain
Marketing / Media Monitoring / Social Listening
Deliverable
dashboards & analysis
Required skills
Media monitoring, social listening, data extraction, classification, quantitative analysis, qualitative analysis, data quality assurance, reporting, documentation
Preferred skills
Digital analytics, SEO, data visualization, automation, Python, Google Apps Script, Google Analytics
Technologies
Meltwater, Brandwatch, Cision, Talkwalker, Google Analytics
Responsibilities
Set up and maintain media monitoring searches and tagging structures; monitor media coverage and social conversations; extract and classify media and social listening data; conduct quantitative and qualitative analysis; prepare accurate media summaries, alerts, charts, tables, and reports; ensure data accuracy and completeness; investigate discrepancies and gaps in data; support client-ready reports and presentations; assist in integrating datasets from different platforms; support new business pitches with data analysis and materials.
Seniority
Junior, 2-3 years experience