市场营销（J99458）
Core
Drive user awareness and product revenue for Baidu Netdisk through content marketing, leveraging public issues, trending topics, and celebrity partnerships.
Role type
Senior content marketing specialist (product growth)
Builds
Content campaigns, social media posts, event materials, and short video scripts for Baidu Netdisk
Domain
Consumer internet / Cloud storage
Deliverable
product features
Required skills
Content strategy, creative planning, social media expertise, data analysis, copywriting
Preferred skills
Experience at major tech firms, background in content creation, track record with mass-market products
Technologies
Social media platforms, analytics tools
Responsibilities
Plan and execute online/offline marketing campaigns, analyze industry trends and competitor content, optimize content strategies based on user feedback and data
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