Insights & Analytics Analyst
Core
Analyze syndicated market data, consumer research, and internal sales data to inform channel strategy, trade programming, and product pipeline decisions.
Role type
Insights & Analytics Analyst
Builds
Dashboards and reporting tools for sales and trade program performance
Domain
Food, CPG, and grocery retail
Deliverable
dashboards & analysis
Required skills
Syndicated data platforms (Nielsen, Circana, IRI), Primary research methods (surveys, concept testing), Excel, Data visualization, Power BI
Preferred skills
Food, CPG, or grocery retail experience
Technologies
Excel, Power BI
Responsibilities
Analyze syndicated market data to track category performance, brand velocity, and competitive positioning; Build and maintain dashboards and reporting tools for sales and trade program performance; Support new product development concept validation and consumer research; Monitor competitor pricing and promotional activity; Gather and structure internal sales data to support sales planning and strategy reviews; Prepare presentation-ready analysis for internal leaders and customer-facing use.
Seniority
Mid-level (3+ years experience)