Marketing Generalist
Core
Develop and execute brand and marketing strategies for a growing Indian restaurant chain in Germany, managing campaigns across online and offline channels.
Role type
Marketing Generalist
Builds
Brand awareness, marketing campaigns, promotional events, and content strategies for a hospitality brand.
Domain
Hospitality / Food & Beverage / Retail
Deliverable
product features
Required skills
Marketing strategy development, project management, agency management, content strategy, campaign execution, event planning, marketing analytics, digital marketing tools proficiency.
Preferred skills
Experience in hospitality, food & beverage, or retail; understanding of Indian or German culture.
Responsibilities
Develop and oversee brand and marketing strategy; manage and coordinate content strategies with agencies; plan and execute online/offline campaigns and events; lead marketing working students; ensure brand consistency across channels.
Seniority
Mid-level, hands-on IC