Senior Manager , Brand Management & Public Relations
Core
Shape Acceldata's market perception and lead earned-media programs to drive share of voice against competitors.
Role type
Senior Manager, Brand Management & Public Relations
Builds
Global brand narrative, messaging frameworks, and regional PR campaigns
Domain
Data Analytics / Enterprise Software
Deliverable
product features
Required skills
Brand strategy, narrative development, agency management, communications calendar planning, media relations, brand governance, market analysis, stakeholder alignment
Preferred skills
Experience with global brand consistency, earned media strategy, competitor benchmarking
Technologies
None stated
Responsibilities
Own master brand narrative and messaging architecture; drive adoption of category narrative in media and analyst coverage; steward visual and verbal brand identity and guidelines; manage PR agencies across regions; build and maintain communications calendars; develop press releases and media pitches; monitor news and social media for relevant angles
Seniority
Senior, hands-on IC