Senior Manager, Digital Experience
Core
Lead digital strategy and team to shape member, employer, and prospect interactions across the public website, marketing campaigns, SEO, and digital channels.
Role type
Senior Manager, Digital Experience
Builds
Public website, marketing campaigns, SEO, email marketing, and digital content experiences
Domain
Financial services / Superannuation
Deliverable
product features
Required skills
Digital strategy, team leadership, website management, UX/UI design, SEO, email marketing automation, CMS platforms, Adobe Suite, data analytics, budget management, agency management
Preferred skills
Experience in superannuation or financial services
Technologies
CMS platforms, Adobe Suite
Responsibilities
Lead and develop a high-performing digital team; Develop and deliver digital strategy for member-facing experiences; Optimize website, email marketing, and SEO for performance and retention; Partner with Marketing to grow brand awareness; Build relationships with Technology and agency partners; Provide technical leadership in website and UX/UI; Ensure compliance with laws and risk mitigation practices
Seniority
Senior, hands-on IC with team leadership