Sales Product Marketing Manager
Core
Driving execution of retail marketing initiatives across the Energy sales network to ensure consistent brand execution and impactful point-of-sale activation.
Role type
Sales Product Marketing Manager
Builds
Retail toolkits, POS materials, and retail execution guidelines for energy products
Domain
Energy & Telecommunications retail
Deliverable
product features
Required skills
Retail marketing strategy, channel marketing execution, POS material planning, retail audit management, stakeholder management, retail KPI analysis
Preferred skills
Experience in Energy or Telecommunications industry, field orientation, attention to detail
Technologies
Digital signage, POS stands, leaflets, posters, wobblers
Responsibilities
Lead execution of retail marketing initiatives across stores and dealers; Translate product propositions into channel toolkits and POS materials; Plan and oversee production of POP materials; Develop retail toolkits for product launches and campaigns; Manage retail activation calendar and conduct store audits
Seniority
Mid-Senior, hands-on IC