Staff Product Manager - Email Growth
Core
Own strategies to accelerate growth and adoption for an email marketing product, turning new users into active, engaged users while improving activation, retention, and revenue.
Role type
Staff Product Manager (Growth)
Builds
Email marketing SaaS platform
Domain
B2B SaaS / Email Marketing
Deliverable
product features
Required skills
Product strategy, Growth experimentation, Product analytics, Funnel optimization, Monetization strategy, Cross-functional leadership, Data visualization, Hypothesis-driven approach
Preferred skills
Marketing automation, CRM, Agency management, Pricing and packaging, Usage-based monetization
Technologies
Mixpanel, Amplitude, Heap, SQL
Responsibilities
Own strategy for email activation and onboarding; Develop and scale product-led growth initiatives; Build high-velocity experimentation programs; Define and monitor activation funnels and retention cohorts; Use analytics to connect adoption to revenue growth; Partner with cross-functional teams to execute growth initiatives.
Seniority
Staff, high-impact leadership