CareerPlan

Strategic Communications & AI Lead

New South WalesFull-time2026-10-21 → 2026-11-12

Core

Lead integrated content strategy and digital engagement for internal and external audiences, optimizing content for discovery by AI-enabled search and large language models.

Role type

Senior strategic communications lead (AI & SEO focus)

Builds

Integrated content strategies, editorial plans, employee campaigns, and machine-readable content assets

Domain

Corporate communications, digital marketing, AI-enabled search optimization

Deliverable

product features

Required skills

Integrated content strategy, AI tool adoption, SEO/AEO/GEO optimization, stakeholder management, editorial judgment, analytics, structured content creation

Preferred skills

Experience in complex organizational environments, responsible AI practices, answer-first writing, metadata management

Technologies

AI tools, SEO platforms, social media channels, email marketing platforms, analytics tools

Responsibilities

Develop integrated content strategies and editorial calendars; Create executive communications, thought leadership, and digital content; Lead internal communication initiatives; Optimize digital content across websites and social media; Drive adoption of AI tools for content creation and quality assurance; Apply SEO, AEO, and GEO best practices; Monitor campaign performance and improve digital experiences

Seniority

Senior, hands-on IC