Marketing Specialist
Core
Execute marketing strategies to enhance brand perception, increase sales, and build customer relationships through digital channels.
Role type
Marketing Specialist
Builds
Brand awareness, lead generation, customer engagement, and sales leads
Domain
Digital marketing / Technology
Deliverable
product features
Required skills
Marketing campaign development, market research, social media management, email marketing, content creation, analytics tracking, event coordination
Preferred skills
Experience in digital or technology industry, familiarity with MailChimp or Constant Contact, strategic problem-solving
Technologies
MailChimp, Constant Contact
Responsibilities
Develop and implement multi-channel marketing campaigns; conduct market research to identify target audiences; collaborate on content creation; manage social media and website analytics; build relationships with media partners and influencers; coordinate events and trade shows
Seniority
Mid-level, hands-on IC
