Gestionnaire marketing de produit / Product Marketing Manager - Narratives
Core
Evolving product narratives, defining value propositions, and enabling sales/partners to communicate Genetec's solutions effectively.
Role type
Product Marketing Manager
Builds
Compelling product narratives, value propositions, and sales enablement materials for Genetec's security and enterprise software portfolio.
Domain
Physical security, cybersecurity, and enterprise software
Deliverable
product features
Required skills
B2B product marketing, storytelling, market analysis, competitive intelligence, cross-functional collaboration, presentation skills
Preferred skills
Cloud software knowledge, Jobs to Be Done framework, distribution partner marketing
Technologies
Microsoft Office (PowerPoint, Excel, Word)
Responsibilities
Develop and refine central product narratives and communication frameworks; Create sales enablement materials and train commercial teams; Monitor market trends and create competitive battlecards; Represent Genetec as a thought leader at industry events and client meetings.
Seniority
Mid-level, hands-on IC
