Performance Marketing Manager
Core
Own Mural's paid marketing end-to-end across search, social, video, and display to drive efficient growth for self-serve and sales-assisted demand.
Role type
Senior Performance Marketing Manager
Builds
Connected paid acquisition programs across the full funnel
Domain
B2B SaaS, Growth Marketing
Required skills
B2B digital performance marketing, full funnel strategy, paid search/social/video/display, experimentation design, agency management, SQL, product analytics, BI tools, media mix testing, self-serve/freemium acquisition
Preferred skills
AI in marketing workflows, EMEA/APAC market expansion, account-based marketing
Technologies
SQL, BI tools, paid search platforms, paid social platforms, video platforms, display networks
Responsibilities
Own strategy, budget, execution, and reporting for paid channels; Build and run a continuous experimentation program; Lead agency and vendor partners; Partner with Data team on attribution; Partner with Marketing and Web on messaging; Set performance targets and expand into new regions; Support account-based and demand generation programs
Seniority
Senior, hands-on IC
