Lead, User-Led Growth (Referrals & Affiliates)
Core
Own the referral and affiliate program end-to-end, designing incentives, product placement, and operations to turn travelers into growth channels.
Role type
Lead, User-Led Growth (Referrals & Affiliates)
Builds
Referral and affiliate programs, user growth campaigns, and reward fulfillment systems
Domain
Travel technology, user growth, and consumer psychology
Deliverable
product features
Required skills
Referral program design, affiliate program management, product strategy, data analysis, user motivation studies, operations management, campaign execution, fraud detection, incentive economics
Preferred skills
0-to-1 program building, consumer psychology expertise, startup experience
Technologies
None explicitly stated
Responsibilities
Design referral and affiliate program constructs and reward economics, reimagine the referral user experience with Product and Engineering, analyze user referral data to drive targeted interventions, build operational processes for reward fulfillment and reporting, execute referral and UGC campaigns, and manage fraud prevention
Seniority
Mid-level, high-ownership IC