Head of LIFT Product, ANZ
Core
Define, prioritize, and deliver the product roadmap for PMX Lift (Video, Audio, OOH) across ANZ, translating agency and client needs into product enhancements while managing platform development and governance.
Role type
Head of Product & Platform (AdTech/Media Platform)
Builds
PMX Lift product suite (Video, Audio, Out of Home) and associated platform capabilities
Domain
Advertising, Media, AdTech, Data
Deliverable
product features
Required skills
Product roadmap development, product operations, governance, measurement and analytics, commercial judgement, stakeholder alignment, cross-functional delivery, ambiguity management, data privacy compliance
Preferred skills
Advertising/Marketing industry experience, build/buy/partner decision-making, simplifying complex data concepts
Technologies
PubID, DMS, DSP, connected identity, connected media, APEX
Responsibilities
Shape the future of the Lift product suite across Video, Audio and OOH; translate product vision into clear priorities; lead the end-to-end product lifecycle; partner with global and local teams to drive integration opportunities; create feedback loops with Strategy & Client Solutions; drive successful adoption of product updates; build product frameworks and decision-making principles; optimize product economics with Finance and Commercial teams; support the evolution of commercial models; remove barriers to growth; establish and evolve the operating model for product delivery.
Seniority
Senior, hands-on IC with strategic leadership
