Digital Marketing Manager
Core
Lead digital and communication activities for a luxury hotel, driving brand penetration and optimizing paid media efforts.
Role type
Digital Marketing Manager
Builds
Digital marketing campaigns, brand presence, and guest acquisition strategies for a luxury hotel.
Domain
Luxury Hospitality / Digital Marketing
Deliverable
product features
Required skills
SEO strategy, paid media management (PPC, SEM, Social Ads), data analysis, content strategy, stakeholder management, English proficiency
Preferred skills
Hotel/travel industry experience, tertiary qualifications in digital marketing or business management
Technologies
Google Analytics, Microsoft Office, Adobe
Responsibilities
Develop annual digital marketing campaign plans, manage SEO/SEM strategies, oversee social media channels, track and report on performance metrics, manage agency partners, optimize online presence across owned channels and OTAs.
Seniority
Mid-level, hands-on IC