Remote SEO Strategist - South Africa
Core
Develop and execute SEO strategies to improve brand visibility in Google's AI Overviews and generative search engines, optimizing site architecture for LLM crawlers.
Role type
Senior SEO Strategist (Agency/Consulting)
Builds
SEO audits, proposals, reports, and optimization strategies for client websites
Domain
Digital Marketing / Search Engine Optimization
Deliverable
product features
Required skills
Technical SEO (crawling, indexing, site migrations, core web vitals), Keyword research, Backlink strategy, Google Analytics, Google Search Console, HTML/CSS/JS, Site architecture optimization, AI/LLM search optimization, Data analysis
Preferred skills
MarketMuse, SEMRush, Hrefs, Botify, Sitebulb, Conductor Searchlight, Stat, Sistrix, DeepCrawl, Screaming Frog, Google Tag Manager, Google Publisher Center, Microsoft Excel, PowerPoint
Technologies
MarketMuse, SEMRush, Hrefs, Google Analytics, Google Search Console, Google Tag Manager, Google Publisher Center, Botify, Sitebulb, Conductor Searchlight, Stat, Sistrix, DeepCrawl, Screaming Frog
Responsibilities
Craft competitive audits, proposals, and reports; Assess client website health and itemize errors/opportunities; Execute technical SEO tasks and optimization projects; Develop strategies for AI Overviews and generative search visibility; Optimize site architecture for LLM crawlers; Monitor brand mentions in generative search results.
Seniority
Mid-Senior, hands-on IC