Ad Monetization Manager - Gaming
Core
Manage ad monetization strategy and operations across multiple games and ad networks to maximize user lifetime value (LTV) and revenue.
Role type
Ad Monetization Manager (Gaming)
Builds
AdOps processes, ad integrations, and monetization strategies for mobile games
Domain
Mobile Gaming / Ad Tech
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Ad monetization strategy, ad mediation platforms (MAX, LevelPlay), Mobile Measurement Partners (MMP) like Adjust, A/B testing, data analysis, SDK integrations, stakeholder management, Excel proficiency
Preferred skills
Statistical analysis tools, understanding of mobile gaming competitive landscape, mobile ad tech ecosystem knowledge
Technologies
MAX, LevelPlay, Adjust
Responsibilities
Manage ad monetization strategy across ad networks and demand partners; Design and operate AdOps processes for games via major ad mediation platforms; Work with studios to improve overall monetization strategy including iAP and subscriptions; Deeply analyze monetization performance against key metrics; Run A/B tests to optimize monetization efforts; Make recommendations to influence product, create new ad placements, and optimize ad integrations; Communicate with strategic partners and ad network contacts; Liaise with internal teams for tech-related topics like SDK integrations and automation
Seniority
Mid-Senior, hands-on IC
