Conseiller(ère) CRM, automatisation et performance marketing
Core
Consultant role analyzing business needs and implementing CRM, marketing automation, and digital transformation solutions for SMEs.
Role type
Senior IC digital transformation consultant (CRM & marketing automation)
Builds
Client-facing operational efficiency and marketing performance improvements
Domain
Consulting / Digital Transformation / Marketing Technology
Deliverable
client delivery
Required skills
business process analysis, CRM platform configuration, marketing automation implementation, client project management, strategic recommendations, dashboard design, user training
Preferred skills
data analysis, web platform knowledge, Agile/Lean methodologies
Responsibilities
analyze client business needs and document current processes, recommend and implement CRM/marketing automation solutions, optimize customer journeys and sales processes, coordinate multi-stakeholder projects, design performance dashboards, train users on new tools
Seniority
Mid-Senior, hands-on IC