Developer Marketing Manager - APAC
Core
Execute regional developer marketing strategies to build awareness, drive adoption, and foster engagement with Xsolla's products among game developers.
Role type
Regional Developer Marketing Manager
Builds
Regional marketing programs, event participation, community initiatives, and content localization for game developers
Domain
Video game industry / B2B tech marketing
Deliverable
product features
Required skills
Regional market expertise, campaign management, developer community understanding, event marketing, content localization, influencer relationship building, data analysis for ROI
Preferred skills
Experience in developer relations, B2B tech marketing, or gaming industry marketing
Technologies
None stated
Responsibilities
Implement global Developer Marketing strategy tailored to local audiences; Manage regional developer marketing initiatives including events and online campaigns; Partner with Developer Evangelists to promote lighthouse integration cases; Coordinate participation in major regional developer conferences; Organize and promote regional hackathons and meetups; Localize global marketing content; Collaborate on producing articles, videos, and newsletters; Build relationships with developer influencers and community leaders; Monitor campaign reach, engagement, and conversions; Optimize tactics based on insights
Seniority
Mid-level (3–5 years experience)