Litigation Marketing Senior Manager - Regulatory
Core
Strategic consultant and primary bridge between practice group leadership and the broader Marketing & Client Development organization, translating commercial objectives into marketing plans and activating them across the firm.
Role type
Senior Manager, Litigation Marketing (Regulatory)
Builds
Marketing and client development plans, pitch strategies, and high-impact materials for the Regulatory practice group.
Domain
Legal services / Regulatory practice marketing
Deliverable
product features
Required skills
Strategic planning, market and competitive intelligence, GTM program definition, pitch strategy, material development, sponsorship ROI assessment, post-engagement strategy, people leadership, mentoring, hiring and performance management
Preferred skills
Legal industry experience, supervisory experience, B2B marketing experience
Technologies
Microsoft Office suite, iManage
Responsibilities
Direct narrative strategy for legal directories; lead market and competitive intelligence research; define content requirements for practice-led programs; liaise on complex RFP responses and pitches; oversee development of practice-specific marketing materials; evaluate industry sponsorship opportunities; coordinate conversion of event engagement into pipeline opportunities; partner with content teams on thought leadership; supervise direct reports and manage employee lifecycle events
Seniority
Senior, hands-on IC with people leadership responsibilities
