Sr Analyst, SEO
Core
Drive organic growth and visibility for product categories and site segments on homedepot.com by analyzing performance and implementing SEO strategies.
Role type
Senior SEO Analyst (E-commerce)
Builds
Organic traffic and content visibility for assigned categories
Domain
E-commerce / Search Engine Optimization
Deliverable
production ML models | product features | dashboards & analysis | research
Required skills
SEO strategy and analysis, keyword research, data analysis, project planning, cross-functional collaboration, reporting and measurement
Preferred skills
Enterprise-level SEO experience, e-commerce SEO, SEO tool proficiency, stakeholder management, prioritization in matrixed environments
Technologies
Google Search Console, Deepcrawl, Brightedge, Moz
Responsibilities
Monitor keyword/site performance and conduct research to identify opportunities to increase organic traffic, Track performance of assigned categories and measure impact of SEO projects, Collaborate with partners to plan and implement SEO optimizations, Align with stakeholders on strategic priorities and share category insights, Stay informed on industry changes and incorporate new strategies
Seniority
Senior, hands-on IC