Senior Analyst, Online Experience Optimization - Personalization
Core
Leads strategy, execution, and measurement of personalization initiatives and A/B tests to improve customer discovery and shopping experiences on Homedepot.com.
Role type
Senior Analyst, Online Experience Optimization (Personalization)
Builds
Personalization strategies and A/B tests for eCommerce customer experiences
Domain
Retail eCommerce / Customer Experience
Deliverable
product features
Required skills
Business acumen, Customer behavior analysis, A/B testing, Data interpretation, Storytelling, Cross-functional collaboration, Taxonomy management, SEO optimization
Preferred skills
Advanced analytics aptitude, Web-based tools proficiency, Problem-solving, Ambiguity management
Technologies
Microsoft Office Suite
Responsibilities
Analyze customer information to identify experience improvement opportunities; Identify opportunities to improve taxonomy, purchase path, and SEO; Execute system changes for promotional activity; Develop and execute taxonomy changes for onboarding and business changes
Seniority
Senior, hands-on IC