Senior Analyst SEO Technology
Core
Driving organic growth, foot traffic, and discoverability for The Home Depot across the local search landscape by auditing, optimizing, and scaling the local listings ecosystem.
Role type
Senior SEO Content Operations Analyst
Builds
Local listings ecosystem for thousands of retail locations
Domain
Retail / Local Search SEO
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure
Required skills
Enterprise-level SEO and GEO strategy, Local SEO tools (Google Business Profile, Apple Maps), Enterprise SEO tools (Google Search Console, Lumar, BrightEdge), Analytical tools (Google Big Query, Tableau), Project management (JIRA, Confluence, Trello), Data analysis for insights, Cross-functional coordination
Preferred skills
E-commerce SEO experience, AI tools (Gemini, Copilot), Content creation and editing for enterprise SEO
Technologies
Google Business Profile, Apple Maps, Google Search Console, Lumar, BrightEdge, Google Big Query, Customer Journey Analytics, Tableau, JIRA, Confluence, Trello, Microsoft Office Suite, Gemini, Copilot
Responsibilities
Coordinate with product management and engineering to plan and implement SEO optimizations; Monitor site performance and conduct research to identify traffic opportunities; Track performance and measure impact of SEO projects; Lead content enhancements and optimize data pipelines; Align with stakeholders on strategic priorities and share insights
Seniority
Senior, hands-on IC