Manager, Search & AI Visibility
Core
Manager driving SEO strategy, technical site health, and AI visibility for a multi-brand omnichannel mattress and home furnishings retailer.
Role type
Manager, Search & AI Visibility
Builds
Organic search traffic, AI search visibility, and scalable SEO infrastructure across multiple brands.
Domain
E-commerce / Home Furnishings / SEO
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Technical SEO, On-page & Content SEO, Analytics & Insight, Cross-functional partnership, Strategic planning, Vendor management
Preferred skills
Ecommerce SEO, Multi-brand website management, AI search (LLM citations/AEO/GEO)
Technologies
Google Search Console, GA4, BigQuery, SEMrush, Screaming Frog, Botify, Ahrefs, BrightEdge, Profound, HTML, CSS, JavaScript, Schema markup
Responsibilities
Own and execute technical SEO roadmap including crawlability, indexation, and site architecture; Partner with Engineering to embed SEO best practices in new templates and migrations; Optimize on-page elements and content for search engines and users; Build internal linking strategies to improve authority and discovery; Define and track SEO KPIs and present findings to leadership; Create scalable SEO frameworks and manage vendors/consultants.
Seniority
Manager, hands-on IC