Senior Manager, Clinical Marketing
Core
Develop and lead clinical marketing strategy, evidence generation, and HCP engagement for the Cordella heart failure platform to support product adoption and business unit growth.
Role type
Senior Manager, Clinical Marketing
Builds
Clinical evidence roadmap, sales enablement tools, educational materials, and downstream marketing content for the Cordella heart failure platform.
Domain
Medical Devices / Cardiovascular / Heart Failure
Required skills
Strategic planning, clinical evidence interpretation, content development, project management, stakeholder management, competitive analysis, regulatory compliance, market dynamics evaluation
Preferred skills
Heart failure or cardiovascular therapeutic area expertise, storytelling, KOL relationship management, Veeva/Vault PromoMats proficiency, cross-functional collaboration
Technologies
Microsoft Office Suite, Veeva/Vault PromoMats
Responsibilities
Develop and execute HCP engagement strategies including clinical forums and speaker programs; Own the clinical story and value proposition for the Cordella platform; Drive clinical evidence generation strategy and prioritize studies; Create high-impact content for sales enablement and thought leadership; Coordinate clinical data dissemination for key congresses; Manage creation and approval of marketing tools through MLR and legal review; Evaluate market dynamics and competitive activity.
Seniority
Senior Manager, strategic leadership with hands-on execution
