Customer Journey Expert Non Life
Core
Shape the customer's entire digital sales journey for non-life insurance products by combining strategy, customer experience, data analysis, and digital innovation.
Role type
Customer Journey Expert (Digital Sales & Product Strategy)
Builds
Digital sales flows, product pages, segmentation strategies, and personalized customer acquisition initiatives.
Domain
Insurance (Non-Life) / Digital Sales
Deliverable
product features
Required skills
Strategy formulation, data analysis, digital sales process design, segmentation, personalization, project management, design thinking, agile methodologies, analytics tools
Preferred skills
Insurance domain knowledge, French and Dutch language proficiency
Technologies
Figma, Google Analytics, Adobe Analytics
Responsibilities
Drive sales across digital and brokerage channels, develop and optimize digital sales flows and product pages, design segmentation and personalization strategies, improve the digital sales funnel to maximize conversion, translate business needs into user stories and test plans, enhance Net Promoter Score (NPS), develop contact strategies aligned with key customer life moments.
Seniority
Mid-level (2+ years experience)
