Senior Media Relations Specialist - PR and Marketing - Full Time 8 Hour Days (Exempt) (Non-Union)
Core
Develop and coordinate communications strategies for key health system initiatives, clinical service lines, and clinical research priorities.
Role type
Senior media relations specialist (PR and Marketing)
Builds
Press releases, media pitches, award nominations, social media posts, and media coverage for clinical experts.
Domain
Healthcare / Public Relations
Deliverable
product features
Required skills
Media strategy development, press release writing, media pitching, relationship management with news media, social media content creation (LinkedIn), media interview counseling, content management platform usage, AP style knowledge
Preferred skills
Master's degree in communications/PR, healthcare/higher education communications experience
Technologies
Content management platforms, internal project management systems
Responsibilities
Determine strategy and priorities for media outreach; cultivate relationships with news media; write and disseminate press releases and pitch letters; respond to media requests and counsel experts on interview protocols; compile media wrap reports; coordinate promotion of coverage with other teams; monitor news trends for proactive pitching; manage awards calendar and entries.
Seniority
Senior, hands-on IC
