Specialist, Digital Marketing
Core
Manages the content management process for websites, builds and publishes responsive web pages using Adobe Experience Manager (AEM), and supports digital marketing campaigns.
Role type
Specialist, Digital Marketing (Web Content & CMS)
Builds
Thrivent Asset Management websites, digital marketing campaigns, and prospectus materials
Domain
Financial Services / Asset Management
Deliverable
product features
Required skills
Web design and development, Adobe Experience Manager (AEM), Content Management Systems (CMS), Digital Asset Management (DAM), SEO optimization, Cross-functional collaboration
Preferred skills
Agile process (JIRA, Confluence), Analytics tracking, Microsoft Office Suite, Asset Management industry experience
Technologies
Adobe Experience Manager (AEM), JIRA, Confluence
Responsibilities
Manage content lifecycle from concept to publication for internal and external stakeholders; Build and maintain responsive web pages using approved templates; Consult on SEO and AI optimization of content; Partner with UX designers and developers to ensure design and content alignment; Test content placement and links for navigation and usability; Lead updates for prospectus materials and monthly content reviews; Ensure compliance with regulatory requirements.
Seniority
Specialist, hands-on IC
