Senior HCP Marketing Manager, US Kidney - Pove
Core
Lead strategic execution for HCP marketing tactics to drive awareness, education, and adoption of an investigational therapy (Povetacicept) for Immunoglobulin A nephropathy and other B cell-mediated diseases.
Role type
Senior HCP Marketing Manager
Builds
HCP marketing strategies, compliant messaging materials, and digital/print assets for a Phase 3 investigational therapy
Domain
Biopharmaceuticals / Nephrology
Deliverable
product features
Required skills
HCP marketing strategy execution, regulatory compliance and communications review, cross-functional leadership, agency management, data analysis of marketing metrics, scientific to clinical insight translation
Preferred skills
Specialty product launch experience, experience in highly competitive markets, kidney disease domain expertise
Technologies
None stated
Responsibilities
Oversee development and delivery of HCP tactics; develop and update marketing materials (websites, visual aids, brochures); translate scientific insights into compliant HCP messaging; analyze digital and print material usage metrics; manage agency partners for budget and deliverables; collaborate with field, Medical Affairs, and Patient Marketing teams; ensure messaging consistency across channels
Seniority
Senior, hands-on IC with supervisory experience
