(Senior)Brand Manager
Core
Define product strategy and execute tactical plans to drive brand growth and market share for pharmaceutical products.
Role type
Senior Brand Manager (Pharmaceuticals)
Builds
Promotional activities, regulatory communications, and market insights for specific disease areas.
Domain
Healthcare / Pharmaceuticals
Deliverable
product features
Required skills
Product Lifecycle Management, Product Marketing, Market Share Analysis, Regulatory Compliance, Budget Management, Stakeholder Engagement
Preferred skills
Digital Marketing, Asset Management, Cross-Functional Collaboration, Influencing Skills, Operational Excellence
Technologies
N/A
Responsibilities
Prepare content for Integrated Brand Teams and Launch Teams; Monitor and control brand budgets and assess marketing mix; Identify market insights via customer interactions; Collaborate with Medical teams to scout KOLs and OLs; Oversee distribution of regulatory documents to healthcare professionals; Report adverse events and technical complaints; Ensure compliance with HSE and ISEC standards.
Seniority
Senior, hands-on IC
